NEWS & EVENTS | March 25, 2019

Francophone Entrepreneurship, Centre Stage

Chapelle de l'Université de Saint-Boniface

Judges announce the winners of the elevator pitch contest in USB's student centre (Photo credit: Michelle Sorin).

The Saint-Boniface Francophone Chamber of Commerce (CCFSB), the Conseil de développement économique des municipalités bilingues du Manitoba (CDEM) and Université de Saint-Boniface (USB) joined forces this month to organize a bus crawl titled La Grande tournée économique, which took place on March 20th.

Approximately 40 youths hailing from Francophone and French immersion schools, University of Winnipeg and USB took part in a tour of various businesses and organizations, allowing them to widen their network of contacts and discover the services and opportunities in the Francophone business world.

The morning saw participants form groups and each present a 60-second elevator pitch as part of a friendly competition asking the students to promote USB, its programs and its services.

With USB serving as the departure point and finish line, participants hopped on a bus to visit, among others, the World Trade Centre Winnipeg, CDEM as well as businesses Across the Board and North Forge.

“One of the goals of this activity was to stimulate entrepreneurial spirit in the participants,” explains Mélanie Cwikla, director of USB’s technical college.

At noon, the group was invited to the CCFSB luncheon, which was followed by a discussion led by panelists Miguel Vielfaure of Étchiboy, Robert Tétrault of Tétrault Financial Group, and Chantal Alary of FT3 Architecture Landscape Interior Design.

“International Francophonie Day was a perfect setting and a nice opportunity for these youths to learn more on what the Francophone community has to offer, adds Mélanie Cwikla. It allowed them incidentally to think on their future careers, in Winnipeg or in Manitoba.”

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